Designed four time-to-event email series for the Prom 2025 campaign at Tailored Brands, that guides teens from inspiration to decision. Each email helped count down to prom while highlighting style, fit, color, and accessories, alongside messaging around competitive rental pricing and value, flexibility, and convenience (in-store vs. online).
Visuals focused on quality and details to appeal to teens, while keeping parents in mind as key decision-makers, especially those who prefer in-store shopping and pickup.
