Designed a multi-channel Prom 2024 campaign at Tailored Brands, with work spanning in-store signage (easel, posters, stanchions), window displays, a responsive homepage (desktop + mobile), and one featured email from the campaign series.
The campaign highlighted both rental and retail options—encouraging teens to express their personal unique style while reinforcing affordability, convenience, and choice. Messaging balanced style and value, with a clear promotional incentive to drive urgency and conversion.
